TabTable of Content:

Corporate Organisation | Types of Companies | Formation of a Company | Social Responsibility of Business and Business Ethics | Business Environment | Financing | Specialized Financial Institutions | Banking Services | Management | Functions of Management | Principles of Management | Communication | Nature and Functions of Marketing | Marketing Mix and Swot Analysis | Advertising and Sales Promotion | Salesmanship or Personal Selling | Summary | Exercises | Question Bank | Appendix Teaching and Learning Activities | Model Test Papers | ISC Question Papers | 2010 | 2011

Product Info
ISBN	9788121919258
Subject	Commerce

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